Amazon Keratin was founded in 2009 by current CEO Gilmara Freire, a licensed cosmetologist with 15 years of beauty industry experience in the USA and Brazil. Since its very beginnings, Amazon Keratin differentiated itself from the competition with high quality and long-lasting results of its smoothing treatments.

Since then, the portfolio of products has been steadily growing, always keeping the highest standards of quality that have gained the recognition of the most respected hair stylists and educators.

Amazon Keratin is a globally acclaimed brand of hair care therapies, Amazon Keratin products have gained international recognition for their superior quality and outstanding company support. Amazon Keratin is the premier brand of choice by prestigious beauty professionals worldwide.

Staying one step ahead with the latest in product research and development, advanced manufacturing technologies, and innovative delivery systems Amazon Keratin provides quality products for superior results. Amazon Keratin strives to offer its customers the very best in service and value with the particular emphasis on education and operational efficiency.

Amazon Keratin servers a wide range of beauty products which range from Smoothing Treatment to Daily Care products and Color Care to Hair tools and Accessories. Along with the organic fruit and Chocolate smoothing treatment, A new organic line of Coconut Oil has been added to the treatment products.

The Coconut oil smoothing treatment is enriched with organic coconut oil, stem cells and other natural ingredients processed in a unique way to promote smooth, shiny and manageable hair for up to 7 months.  The color care range includes Ouro Glow Shampoo, the Ouro Glow Conditioner, and the Deep Hair Mask. These products are formulated to preserve the brightness of highlighted or color-treated hair and prolong the duration of keratin treatments.